Vic Kennett Joins America 250 Archive to Share Kerusso’s Four-Decade Run

Kennett’s inclusion in the project highlights the evolution of Kerusso from a modest startup into a nationally recognized lifestyle brand. As the company approaches its 40th anniversary next year, the interview serves as a reflection on the intersection of faith, community, and business growth in Berryville. With a workforce of nearly 100 employees, the company has become a central part of the local economic and cultural landscape.

During his session for the archive, Kennett emphasized that the firm’s trajectory remains tethered to the dedication of his team and the specific character of their Arkansas home. By participating in this guided interview series, the company joins a broader effort to document the civic and innovative spirit of the nation. Selected recordings from the initiative will eventually be housed within the Library of Congress, ensuring that the development of small-town businesses remains part of the historical record of this milestone period.