Sammie Returns With New Single GOYARD

The upcoming release arrives via Star Camp Entertainment in partnership with Santi Music and distribution through Vydia. This project builds on a prolific period for the Atlanta-based artist, who has spent over two decades navigating the R&B landscape. Since his 1998 debut on Showtime at the Apollo and the subsequent Gold-certified success of his first album, Sammie has balanced studio recording with an extensive live performance history, including appearances on The Millennium Tour and his own headlining ventures.

Sammie credits his longevity to the consistency of his fan base, noting that the release of GOYARD serves as a direct extension of his appreciation for their long-term support. By reuniting with PhillyFlyBoy, the singer aims to maintain a cohesive visual and sonic narrative established by his recent work. The artist continues to manage his career through his independent label, Star Camp Entertainment, remaining active both in the recording booth and on the touring circuit.